Siemens Financial Services

After a brief hiatus, I was given the opportunity to work with Siemens Financial Services once again on a new project in conjunction with the Carbon Trust. This Energy Efficiency Financing scheme has made £550 million available to organisations to finance investments in green equipment.

So it was necessary to produce different pieces of collateral to explain the scheme and the funding arrangements available for consumers and for resellers. This also included the lease agreements and guides to go with them. And just for kicks, the work had to respect both Siemens and Carbon Trust’s corporate styles without stepping too far over the boundaries of what would be acceptable to each company’s corporate guardians.

- I think we got a fair balance in the end…

The work is ongoing and so far well received with numerous postal mailings, html email campaigns, web banner advertising, pull-up displays and soon, a range of press ads.